CAMPAIGN

Campaign is an exciting new marketing tool that allows you to provide an enriched sales experience, accurately identifies hot leads and links costs to results.

Campaign transfers data across the internet and puts it directly onto the recipient's PC. It could be described as 'super email'! At the click of a mouse button, your customer can watch TV quality video, browse e-catalogues with high resolution images and run demonstration software without any web delays.

Campaign helps you convert sales and improve campaign results. It gives you authenticated lead contact details, and provides detailed reports that are correct to the minute to help you improve campaign performance. It would be very costly to provide the same information using traditional market research methods.

Moreover, Campaign will reduce your distribution costs and timescales and will directly link costs to results.

• Only successful deliveries are billed, unlike CD or DVD mailshots where binned copies must also be paid for.
• Once the data is ready it can be sent, there are no production delays.
• New versions may be quickly released.
• The unit delivery charge does not change with location, international deliveries are no more expensive.
• Costs are related to the amount of data sent, so a small data upgrade will be inexpensive. By comparison, on CD, the costs do not reduce with the size of the data.